On Sunday 25th May ran the first custom motorcycles ride around the RRL universe. 200 motorcycle rode 99km, with a departure from Paris, during 3 hours, paraded and popped at the Dampierre Castel, La Vallée de Chevreuses and Versailles, and ended in the front of the Ralph Lauren flagship store, Boulevard St Germain.

Production: Lumini
Directed: Douglas Guillot
DoP: Donald Van Der Putten
Editor: Mike Ladi
Colorist: Olivier

Thanks to Guillaume Desjardins (Ralph Lauren), Fred & Hugo (Blitz Motorcycles) & Arthur de Kersauson.